Hoq Studio
Desk photo in, marketplace-ready listing image out, matched to your shipped pictures.
What it does
Studio turns a photo of a product on your desk into the listing image a marketplace accepts. Upload a picture you already shipped. Studio measures its canvas, backdrop and how much of the frame the product fills, and every new image is held to that.
It works in two stages. An image model redraws your photo as a studio shot, using your reference only for background, light and framing. Then a finisher cuts the product out, puts it on pure white and scales it to your canvas. You can skip the model and run only the finisher on your real photo, at full resolution.
Every attempt is kept. Step through them, compare with the original, and redraw with a short note. Changing only the framing reruns the finisher on the stored render at no model cost.
In numbers
Specifications
| Marketplace presets | Amazon main image: 2000×2000, pure white, at least 1000 px a side. Etsy: 2000×2000. Your own shop: 1600×1600. |
|---|---|
| Two modes | AI studio shot then finish, or finish only on your real pixels. |
| Model | Google Gemini 3.1 Flash Image by default, as an edit of your photo. |
| Whose key pays | Each account renders through its own Hoq Intelligence key, so spend shows against the person who rendered. |
| Cutout | U-2-Net segmentation, then trim, scale and composite at the canvas size. |
| Quality check | Each file reports canvas, border purity, product width and whether it passes for the chosen marketplace. |
| Colour | Embedded ICC profiles and EXIF orientation are honoured before anything is measured. |
| Where files go | Sources and results are saved to your Hoq Storage. |
Features
11 features, all shipped. Listed from the product's code and documentation; each row shows the day it was last checked.
| Reference measuring | Reads canvas, backdrop and product width from a picture you shipped. | |
| Brands | Keeps a brand's standard, marketplace and file naming once. | |
| Marketplace rules | Checks output against Amazon, Etsy or your own shop. |
| AI studio shot | Redraws a desk photo as catalogue work, product from your photo only. | |
| Real pixels | Cuts out and places your own photo with no model. | |
| Batch tray | Drop several photos and run them together. | |
| HEIC from iPhone | Takes iPhone HEIC photos. |
| Every attempt kept | Lists past attempts after a reload. | |
| Compare | Wipe or side by side against the original. | |
| Redraw with a note | Reruns the model with a short instruction. | |
| Re-frame free | Reruns the finisher on the stored render with a new spec. |
Works with
- storageSources and results are saved to your drive.
- Hoq PrintA Studio screen can run as a Hoq Station tab.
Your data
| Where it is kept | Your Hoq Storage. Photos are sent to the image model for AI renders; real-pixels mode sends nothing to a model. |
|---|---|
| Getting it out | Download each finished image. |
| If you leave | Not documented. |
APIs and standards
- Web app
- Bearer API with scope studio:use
- Standard: JPEG
- Standard: PNG
- Standard: HEIC
- Standard: ICC
Compared
| Checked 2026-11-01 | Hoq Studio | Photoroom | Pebblely |
|---|---|---|---|
| Price | Billed per render from your Hoq credits; rate not published | Pro, Max, Ultra billed yearly; amounts not shown on the pricing page1 | $9, $19 or $39 a month2 |
| Images per month | No monthly cap published | 1,000, 3,000 or 10,000 exports1 | 30, 200 or 5002 |
| Matches a picture you already shipped | Yes, measured from a reference | not published1 | not published2 |
| Pure white 255 backdrop check | Yes, per marketplace | not published1 | not published2 |
| Keep your real pixels | Yes, finish-only mode | not published1 | not published2 |
| Batch | Yes | Batch processing1 | Bulk generation on Basic and Pro2 |
| Video and 4K | No | Video on Max; 4K images and HD video on Ultra1 | not published2 |
| Shop integration | No | Shopify on Max and Ultra1 | not published2 |